In the early days of the Windows operating system when it was making heavy inroads into the graphical interface market, Apple devotees began to find themselves in a very defensive posture. A typical response was that Windows was built over MS-DOS and that the Windows user experience and computing suffered for it. I recall an Apple Computer salesman once arguing for the superiority of the Macintosh interface over Windows by saying that you can dress a gorilla in a tuxedo, but underneath, you still had a gorilla . Salesmen love these clever little general quips – they sound good, avoid the specifics and minimize arguments. During that same time, I was evaluating Apple vs PC/Windows and was discussing this with an acquaintance very experienced in both platforms. I suggested something which I had heard in defense of the economy of a PC running Windows over the premium charged by Apple: anything you can do with an Apple computer you can do on a PC. He immediately retorted: yes, and you can also do it with pencil and paper . Although his response was an exaggeration, he did make a good point for the value of aesthetics/design over utility. This debate still rages on, with many seeing the purchase of Apple computers as foolishly overpaying for an unnecessary luxury and Apple users more than happy to pay a premium for what they feel is a superior user experience and industrial design. I can’t imagine a much better example of utility over aesthetic than what I saw recently on Muldoon Street in Staten Island: a metal table with chairs, unshaded, roadside, in the blistering heat in front of a NYC Department of Sanitation garage near the Fresh Kills landfill. The immediate surroundings are shown in the lower two photos. A online map street view shows this lawn empty, so it appears this is a recent addition. Perfect for Labor Day weekend. Picnic anyone?









